MIAMI – Draftfcb’s top executives from around the world are gathered here for a global managers’ meeting. The event began with an informal dinner tonight and continues with presentations and meetings tomorrow.
Given my work with global accounts, these are great-to-see-you-again, how’s-business-in-your-country, abrazos fuertes kind of affairs. It’s a blessing to have friends from many countries and the chance to catch up with them.
At the same time, there are new relationships and new business topics. This evening I got acquainted with some newer leaders from around the network. There was also the opportunity to connect two people who can now collaborate across agency subsidiaries.
“Ideas” will be a consistent theme over the next few days. Reading the ad industry blogosphere, you can see a lot about how “Ideas” are a common language across disciplines, as in: “A good idea transcends a TV storyboard and should work in other channels as well.”
True enough. Increasingly, though, we’ll also see “Ideas” as a common language across borders, as in: “A good idea transcends language and should work in many countries as well.” The close working relationships among my global colleagues makes this possible.
Given my work with global accounts, these are great-to-see-you-again, how’s-business-in-your-country, abrazos fuertes kind of affairs. It’s a blessing to have friends from many countries and the chance to catch up with them.
At the same time, there are new relationships and new business topics. This evening I got acquainted with some newer leaders from around the network. There was also the opportunity to connect two people who can now collaborate across agency subsidiaries.
“Ideas” will be a consistent theme over the next few days. Reading the ad industry blogosphere, you can see a lot about how “Ideas” are a common language across disciplines, as in: “A good idea transcends a TV storyboard and should work in other channels as well.”
True enough. Increasingly, though, we’ll also see “Ideas” as a common language across borders, as in: “A good idea transcends language and should work in many countries as well.” The close working relationships among my global colleagues makes this possible.
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