10 March 2010

"Mad Men" from Mattel

Mattel announced this morning the launch of Barbie/Ken dolls based on the "Mad Men" TV series. You know, Don and Betty Draper, Roger Sterling and Joan Holloway.

You can read about this in the toy industry press, the New York Times, and of course in Advertising Age which helpfully points out that these are not meant to be voodoo dolls.

That's not to say they won't be manipulated in other ways. The Consumerist blog predicts "fans will be glad to know that just like in the show, the characters will be trapped inside plastic coffins and their movements determined by powerful external forces."

Tell me what you think, readers

Do you expect these dolls to wind up:

(a) on the bookshelves of industry executives

(b) in the toy boxes of industry executives' children

(c) listed on eBay and Craigslist long after Mad Men goes off the air

(d) Some combination of the above

Comment below -- no need to register!


  1. None of the above. People will use them as voodoo dolls or putting them in inappropriate positions with each other.

  2. I just bought mine!

  3. I think it will be a mix of both..

  4. Voted "A" but only if dolls come w/ bubble gum cigs!

  5. C for sure since ive been spending my days collecting the rolly polys from EBAY